Teams Structure

Product Teams

What is Team Structure?

Team structure in product and service design refers to the composition of individuals and roles within a team that is responsible for designing and developing a product or service.

The specific structure of a product or service design team may vary depending on the project, but generally includes the following roles:

  1. Product manager: responsible for the overall vision and strategy of the product or service, as well as coordinating the efforts of the team, the project schedule, budget, and resources.
  2. Product Owner: The product owner is responsible for defining and prioritising the product backlog, which is a list of features and requirements for the product. They work closely with the development team to ensure that the product meets the needs of the stakeholders and customers.
  3. Service Owner: Similar to a product owner, a service owner is responsible for defining and prioritising the service backlog, which is a list of features and requirements for a service. The service owner works closely with the development team and other stakeholders to ensure that the service meets the needs of its users.
  4. Business Analyst: A business analyst is responsible for analysing business processes and identifying opportunities for improvement. They work closely with stakeholders to understand their needs and requirements and then translate those into user stories for the development team.
  5. Scrum Master: The scrum master is responsible for ensuring that the development team follows the scrum framework, which is a set of practices for agile software development. They facilitate meetings such as the daily stand-up, sprint planning, and sprint retrospective to ensure that the team is working effectively and efficiently.
  6. Lead: A lead is typically a senior member of the development team who is responsible for overseeing the work of other team members. They provide guidance, mentorship, and support to help the team achieve their goals. Depending on the organisation, the lead may also be responsible for technical decisions and architecture.
  7. User experience (UX) designer: responsible for researching, designing, and testing the user interface and user experience of the product or service.
  8. User interface (UI) designer: responsible for designing the visual interface of the product or service.
  9. Front-end developer: responsible for building the user interface using programming languages such as HTML, CSS, and JavaScript.
  10. Back-end developer: responsible for building the server-side logic and database structure that powers the product or service.
  11. Quality assurance (QA) analyst: responsible for testing the product or service to ensure it meets quality standards.

The specific roles and responsibilities within a product or service design team may vary depending on the project and the organisation's structure. However, having a well-defined team structure with clear roles and responsibilities can help ensure that the product or service is developed efficiently and effectively.